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RuBee (IEEE 1902.1) a magnetic alternative to RF and RFID, is a packet based wireless technology. RuBee tags are active, with a field proven 5-25 year battery life. RuBee is magnetic, not RF, so it works on steel and underwater. RuBee is designed for high security, high human safety, high intrinsic safety, high noise harsh environments. RuBee meets all of the Defense and Industrial Internet of Things requirements..
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RuBee tags can be attached or embedded into any steel product (jet engine, guidance system, structural aircraft parts). RuBee turns the steel into a high performance tuned antenna with 100% reliable read accuracy. These tags are not line-of-sight, can be read in a volume, and are intrinsically safe in highly explosive environments (see Intrinsic Safety Tab).

We Provide 100% Read Accuracy and Pedigree For Your Sensitive Items
This One Minute Video Shows RuBee's Amazing Harsh Environment Performance

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Visible has over 1,800 installed RuBee Industrial and Defense sites worldwide with over thirty (30) million hours of problem free operation.

Our Punch List:
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RuBee Tags have field proven battery life of 5 to 25 years, with range of 1 to 50 feet;
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RuBee Tags are sealed meet MILSTD 810G, and are waterproof to 5,000 feet;
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RuBee Tags have a CPU with optional sensors and memory;
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RuBee is the only wireless technology that is physically secure, with no Compromising Emanations and no Tempest, Target or Eavesdropping risk;
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RuBee is the only wireless technology that is safe near and on explosives with a zero Safe Separation Distance (SSD), RuBee is HERO ZERO and HERF ZERO;
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RuBee is Human Safe, classified by the FDA as a Class 1, Non Significant Risk (NSR) and about 1 million times below OSHA safe limits;
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Because RuBee is magnetic it works at 100% accuracy in harsh high steel and noise environments where RF is compromised.
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RuBee is the only wireless technology that provides 100% readability in harsh environments, not blocked by steel, liquids, dirt, snow or humans;

Learn about RuBee based component products by clicking on
Component Products Tab, about security and visibility solutions products by clicking on 20/20 Solution Products Tab, learn about RuBee the technology by clicking on the RuBee Academy Tab.

Video Gallery

Introducting the ATLAS Antenna
Automated Audits, Inventory and High Security For Explosive Stores.

RuBee Reads Inside A Nuclear Steel Containment Vessel
RuBee Does What Other Auto-ID Wireless Technologies Can't Do.

Impossible Houdini Technology Demo - Video shows a RuBee Tag placed inside a sealed Nuclear Containment Vessel, with optional sensors. Also see US DoE Lab Tech Reports (Report 1, Report 2).

RuBee Aerospace 4.0 Manufacturing - Paint Booth and Factory Automation

DoorGuard xP - Easy to Install, Exit Entry Asset Detection and Security. (see
DoorGuard xP for details)

DoorGuard - Live Demo, Smart Portals Provide Exit Entry Asset Detection and Security.

DoorGuard Video Demo - Video demonstration of a RuBee Portal Platform, (RP2) configured with two antennas to detect illegal assets entering or exiting a high security facility.

Armory 20/20 Video - Smart Racks with Oracle Based Systems.

Armory 20/20 Video Demo - Video demonstration of a visible RuBee weapons rack. armory 20/20 a web enabled application,  with RuBee enabled smart racks and RuBee enabled weapons. Armory 20/20 provides full armory visibility, with audit trails. Weapons tags may have optional sensors for shot counting and  advanced waveform diagnostics for optimized maintenance of small arms.

RuBee Works on Steel Underwater
RuBee Does What Other Auto-ID Wireless Technologies Can't Do.
This Video Proves RuBee Communication is 100% Magnetic with No RF

Amazing Technology Demo - Video shows a RuBee Tag attached to a steel I-Beam, underwater. RuBee readers can read Tag though steel and water at same time.

March 16, 2021,
Visible Assets, Inc. Adds Lisa Gordon-Hagerty to Board of Directors

February 27, 2020, Visible Assets, Inc. Adds Richard A. Clarke to Board of Directors

October 29, 2019
SmartParts: Procter & Gamble Adopts RuBee Wireless For Parts Changeovers

May 16, 2019 Visible Assets, Wins Estonia Defense Forces RFQ 25,000 Weapons Shot Counter with LMT as Partner.

October 2018
Visible Assets, Adds Four-Star Admiral Ronald J. "Zap" Zlatoper, USN (Ret.) to the Board of Directors

July 2018
Sandia Labs Declassifies RF Safety Report for RuBee Use on Sensitive Electro Explosive Devices

July 2017 -
Visible Completes Grand Coulee Dam Security Systems

Jan 2017-
Visible Launches Blockchain Audits - AccuAudit

Jan 2017-
Visible and RuBee Become Windriver (Intel) Partners

Nov 2016:
RuBee Academy Explains RF Delay Spread, Why RuBee has 100% Accurate Reads.

Nov 2016: Visible Expands Licensing Programs

Sep 2016: Visible Awarded US Bureau of Reclamation Armory Competitive Contract.

June 2016:
Drill-Down The New RuBee Academy Tab for Tech Details

Apr 2016: Visible Introduces ATLAS Antenna System

Jan 2016: Visible Signs License with Eagle Eye for Steel Plate 20/20

Dr. Rob Smith, Vice President of C4ISR, Lockheed Martin Radio Interview Discussing RuBee Defense and Industrial Applications Aired April 15th.

Lockheed Martin Releases Armory and Store Enterprise Software and Completes RuBee US Navy Pilot

DoorGuard xP - New Access Control + Security Product - Block Accidental Cell Phone and Sensitive Item Entry in Secure Areas.

Lockheed Martin Introduces Secure Wireless Tagging and Tracking Capability for Managing Sensitive Assets.

RuBee Fused Ordnance

Pantex Releases
DoE Auto-ID Report

(Arabic Version)

Pantex Completes Hazmat RuBee Pilot
(Arabic Version)

Screen shot 2011-07-10 at 2.06.14 PM
DoD $5M
Shot Counting Award